It works well,
but there is
more potential.

Our Story:The Culture Trail

The Culture Trail was born with a clear vision: Sustainable performance starts with healthy organizations.

The future of work calls for teams in which people feel safe and connected.

Culture does not live in policies or well-crafted words, but in everyday practice: in how people speak up, collaborate, deal with pressure, and make decisions. Every organization engages with this every day, consciously or unconsciously.

In many companies, the vision is clearly defined on paper, while reality is shaped by pressure, unspoken expectations, and distance between people. This tension often remains unaddressed, simply because there is no space, language, or context for it.

"It works fine — but there is more potential."

Our experts make visible how your culture is truly structured and work together with teams on safety, alignment, and bringing unspoken dynamics into the open.

Why the mauntains?

Because clarity rarely emerges in the same environment. In the mountains, everything shifts: perspective, calm, and overview. In the absence of constant stimuli, the body settles and space opens up  to see differently, listen more deeply, and speak more honestly

By stepping away from the daily work environment and letting go of fixed roles, it becomes natural to work on openness, connection, and trust.

duurzaamheid

Streven naar een duurzame toekomst.

We streven ernaar onze trails te organiseren met zo min mogelijk impact op de aarde. De natuur is een essentieel onderdeel van de ervaring en wij vinden dat onze taak om te respecteren en beschermen.

We moedigen deelnemers aan om, waar mogelijk, met de trein of een elektrisch voertuig te reizen. Voor degenen die voor deze opties met een lagere impact kiezen, investeren we 5% van de totale kosten van de trail in een duurzaamheids- of lokaal milieuproject dat door ons team wordt geselecteerd.

Voor bedrijven die al conferenties of evenementen bijwonen in of rondom Zürich, bieden we de mogelijkheid om de trail te organiseren terwijl het team al in de regio is. De kans om uit de conferentie omgeving te stappen en de natuur te ervaren als onderdeel van het bezoek.

Our expertise

Meet the team

Josien 
Founder
Josien guides organizations in building a future-oriented culture. With five years of experience in corporate teams and start-ups, she repeatedly observed the same thing: everything revolves around the connection between people.

Teams truly perform when people feel connected, feel safe enough to express their needs, and are open to new perspectives.

With a background in Human Resources and Change Management, she combines scientific knowledge with a deep passion for human connection.
Dirk
Ambassador
With more than 20 years of experience in leading high-performing teams and guiding young professionals, Dirk is the first ambassador of The Culture Trail. He brings insight into what drives human growth, both individually and collectively.

As a partner at Count & Cooper and with a background in organizational and sports psychology, Dirk combines scientific knowledge with a strong passion for human connection.

His approach helps people reconnect with themselves and others, and gain clarity on what truly matters, both on a mountain peak and in everyday life.
Adrian
Local guide
Born and raised in Switzerland, Adrian knows the mountains not only as a landscape, but as his living environment. As a local guide, he has many years of experience safely guiding groups through alpine terrain.

With an MSc in psychology, Adrian combines knowledge of human behavior with hands-on experience in guiding groups.

He understands how people respond in stressful situations and how meaningful learning takes place in nature.

Adrian operates through his own company, Semover.
ONTDEK DE TRAILS
This is a place where your pace and needs come first.
écht in zit.
Not everyone has the same energy or need for interaction.
Rest and silence are therefore an integral part of the program.
Each day includes time to be alone and reflect.
DISCOVER THE TRAILS
On the trail IN LAAX
START OF AUTUMN
START OF SUMMER
clarity of the mountains
START OF AUTUMN